Learn how to evaluate email marketing software based on YOUR needs, and how YOUR brain works.
Imagine spending weeks or even months setting up all your systems, automations, and new subscribers inside of a software…
Only to decide you actually hate using it, and would like to try something else instead.
And then you need to figure out how to transfer your existing subscribers and also somehow keep their spot in email sequences,
make sure all the tags come over correctly,
rebuild all your pages,
replace your forms…
I feel out of breath just thinking about it!!
Wouldn’t it be nice to confidently choose a software that you know:
✅ You will be using for the foreseeable future
✅ You won’t want to jump ship from in a couple of months
✅ You won’t need to waste time and energy migrating subscribers, pages, and forms
And most of all…
Something that you actually enjoy using?
Your business is unique.
More importantly, your brain is unique.
What works for someone writing a review about a software online would not necessarily work for you.
The well-meaning advice-givers in Facebook groups may be more (or less) techy than you.
Especially when you can decide with confidence — all without paying a dime.
Make a list of 3-5 softwares you want to evaluate. We suggest evaluating them one at a time so you can finish the evaluation within the free trial period (most are at least 14 days.)
The included interactive Workbook (and video training) will walk you through what are the features that you should be paying attention to as an online business owner selling digital products. And, I'll show you what you should actually do in the software in order to evaluate each feature.
It's not all about just what features a software has -- but also how easy and intuitive those features are to you. You'll have the space to give your own subjective ratings to each feature and be able to really compare the same features across softwares.
After you've thoroughly evaluated your contenders, you can give each global ratings as well as feature ratings in an easy to use, one-page comparison sheet -- so you can see, at a glance, which software comes out ahead (although by that point, you'll probably already have a pretty good idea!!)
I’ve worked as an email marketing consultant & strategist for over 7 years.
Throughout that time, I have seen countless clients go through the process of deciding what email marketing software to use.
I’ve also seen some of my clients be dissatisfied with their original choice.
I’ve seen first-hand the lengthy and laborious process of moving from one email platform to another.
Now, I use the same exact process I teach in this training to help my clients evaluate a software beforehand.
You don’t need a crystal ball in order to know whether something is going to work for you.
You just need to actually try it out for yourself.
Don’t miss your chance to snag this Training and learn everything you need to in order to choose the perfect email marketing software the first time.
If you are an online business owner, and you sell digital products (or services), this training goes over all the important features that you will need. Please note that e-commerce (physical goods) features are not evaluated in this training.
The (disappointing) answer is that it depends on your speed and commitment, as well as the number of softwares that you want to evaluate. Each software can be evaluated at a normal pace over the course of 3-7 days, however it really just depends on how fast you want to go through the workbook. The training is completely self-paced.
Once you complete your purchase on the next page, you will immediately gain access to the Learning Portal, where you can start the training immediately. The Modules are not locked, so you can view them in any order, however for best results it’s recommended that you follow the Workbook sequentially.
If something is unclear, or you have a question about a software that was not addressed in the workbook or training, you will be able to reach out to us via email.
You have access to this training for the life of the product. So there is no rush to complete is right way, although I hope that you are excited to do so!!
Due to the immediate access and digital nature of this product, I am unable to offer refunds. However, if you feel that you did not learn anything new after watching the Training, please contact me and I can offer you a credit towards another of my products.
Please email us at hello[at]genicollective.com and we will take it from there!!
Anna is a wonderful educator, and whenever I would get frustrated she would instead get excited and look at it as a puzzle to solve.
I have recommended Anna to my friends who also have online businesses, and she has done technical updates and website work that their virtual assistants were too afraid to do.
In the past 2 years, there hasn't been a week that's gone by that I didn't learn something new from Anna. She has given me confidence and support, and is very heartfelt and authentic.
Taylore Carre
Pain Relief & Movement Specialist, Divine Balance Yoga
We needed Anna's help to set up (pretty complex) Active Campaign email sequences, connections to the course platform on Thinkific, and a variety of overall tech needs throughout.
We’ve worked together on probably a dozen projects in the past, and I knew Anna would step in and answer questions calmly and handle any tech hiccups or pivots with ease.
Anna just always blows me away with her knowledge, ability to add to that knowledge, fortitude with challenging projects, and diplomacy in dealing with clients.
Anna makes everything seem like it’s a breeze and nothing to worry about, which is a must for me as I get worked up more easily when challenges arise!
Anna is amazing at all things tech! I’ve pulled her into projects with my clients dozens of times and will continue to do so.
Sarah Guilliot
Sarah Design
Anna helped me get my funnels together so that people could find me, and nurture my clients so that I could spend time connecting with them and staying in my zone of genius.
Wendy Lee
Transformational Life Coach, LeadHERship Revolution
I hired Anna for support with a launch email marketing campaign. She came highly recommended by a mutual contact.
I would say that Anna is a magician with the tech. I felt extremely supported. Her responsiveness and communication skills made a complicated project a breeze.
She is extremely dedicated and detail oriented; she does what she says she will do, when she said she will do it. I trust her expertise 1000%.
Fani Nicheva
Brave Brand
We needed an automation that would allow us to send emails to prospects and our past and present clients. We had six emails created, short on time, no idea how to make Active Campaign work.
Anna addressed our biggest concern perfectly. We saw and understood how it all worked. Where would the results go, when would they arrive. It was like having our own tech person sitting by my side.
Muskie Jones
Visionova HR Consulting
I hired Anna to help educate me on content writing for my educational and sales funnels to my services, as well as automating my educational and sales sequences in ActiveCampaign.
I feel now that we are starting to get going with my social media ads, I feel confident that when someone signs up to my list, they will get a lot of value out of what I have to offer.
I do really like our weekly meetings because it keeps me on target!
I would say Anna can do anything! She has taken the things I can't do or want to do off my plate. Anna is easy to work with and has great feedback and inspires my writing content. She has taken a lot of stress off my plate.
Lauren J.
Life Coach
Anna has done a wonderful job with helping me implement an email marketing system for my subscriber list. She was very knowledgeable with the entire process and what needed to be done. I am now able to reach out to my customers with just a few clicks of a button!
She is professional, organized, honest and gets the job done.
Sonya Lokie
Chief Momologist, Momology Co LLC